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"The Payroll department not only deal with the on-going payroll processing of the Appleby Westward staff," (says Jo Hounsell, Appleby Westward's HR Director) they also work with a large number of our retailers who outsource their payroll to Appleby Westward'.
Several SPAR stores throughout the South West had their fascias lit up by the passing of the Olympic torch – and saw a welcome boost in business along the way.
Among the stores along the route of the torch were Mike and Barbara Clements’ business in Preston, Weymouth, Saj Vij’s store in Burton Bradstock, Andrew Connolly’s in Tidworth, the Wardle’s store in Wyke Regis, the Penhallow Filling Station near Newquay and two of the Hunnyhill Group’s stores on the Isle of Wight.
Crowds were massed several deep on both sides of the road outside Hunnyhill’s Newport store in the High Street, creating a big festive atmosphere as the torch was carried through. In Weymouth, Barbara and Mike held a mini party at the front of the store, where they gave 400 free samples of as many different foods from around the world as possible including pizzas, French bread, pasties, burgers and many more.
At Wyke Regis, the procession came through in the most appalling weather, but this failed to deter crowds from turning out to join in and celebrate the unique event. The store made sure there were lots of goodies to give away, including sausage rolls, cream doughnuts, homemade cakes, Olympic sweets, red wine and even champagne.
RSM Sue Buckley said: “There were lots of positive comments from customers about the store’s efforts and many were full of praise for Tina for the amount of effort she has put into this store, in order to make it a nice friendly place to shop.”
The weather was also atrocious when the torch passed through Burton Bradstock, but Saj lifted spirits by staging a small ‘party’ in his showroom with champagne and nibbles for his local customers.
The torch also came to Saltash during the first week of its nationwide tour in May, passing the Appleby Westward offices.
In all, the Olympic torch visited over 1,000 cities, towns and villages throughout Britain on its 70 day journey en route to the London Games, carried by some 8,000 inspirational torchbearers.
“So many of our stores made a real effort to get involved with their communities, handing out soft drinks, teas and coffees, pizza and food-to-go samples, as well as SPAR banging sticks,” said Liz Coad, PR & Event Co-ordinator for Appleby Westward. “Many enjoyed a good uplift in sales as a result.”
Note to Editors: For further information on Appleby Westward, contact us via our contact page
Article updated August 2012
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