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Appleby Westward is SPAR's Retail Distribution Centre for the South West of England. More...
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Latest News

TASTING DAY CELEBRATES FOOD SALES GROWTH

A food tasting day was held at a Cheddar SPAR store where sales figures for a successful food-to-go range continue to show healthy increasesMore...

RON APPOINTED TRANSPORT MANAGER

Ron Irving has been promoted to the new position of Transport Manager at Appleby Westward Ltd., the Saltash-based regional distribution company for SPAR convenience stores in the south west.More...

SPAR STORE SUPPORTS LOCAL TEAM

Simon Harrison and Julie Keenan, who own the SPAR store in Tintagel, have embarked on a sponsorship package for their local football tea.More...

HELEN HELPS RAISE FUNDS FOR CHILDREN’S CHARITY

Helen Spilsted, who owns the SPAR forecourt store at Summersdale City Motors in Chichester, has helped raised funds for a local charity after taking part in a London to Brighton vintage car run.More...

APPLEBY WESTWARD STEPS UP STORE RECRUITMENT DRIVE

Appleby Westward, the regional distribution company for SPAR in the south west, is launching a new campaign to attract independent convenience store owners to join the company.More...

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HR and Payroll

Payroll

"The Payroll department not only deal with the on-going payroll processing of the Appleby Westward staff," (says Claire Parkin, Appleby Westward's Payroll Co-ordinator) they also work with a large number of our retailers who outsource their payroll to Appleby Westward'.

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The Forecourt Solution by Appleby Westward

The Forecourt Solution by Appleby Westward

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Forecourts

With over 90 service stations currently trading with SPAR in the Appleby Westward region and over 500 with SPAR across the country, we’ve become experts in getting the most out of forecourt stores.

To begin with we’ll examine where you’re based, the type of customers most likely to visit, plus the competition you face. These are all important factors in determining the best format and layout for your store.

We can then help you to redesign any and every element of your store, according to your needs. For example, if you’re based in a city centre serving lots of affluent people who live or work nearby, we can ensure your store has a particular emphasis towards their specific shopping needs. If, on the other hand, your store is larger and attracts a more transient customer, we might suggest ways of improving your food to go offering, which we can tailor to suit any kind of outlet.

We’ll also provide you with our Real Deal promotional package. It guarantees you always have a range of excellent offers on display. Not only do they change on a regular basis but they’re properly researched and benchmarked too – so you can be sure you’ll be offering a variety that really sells.

On top of all this, we can even help to merchandise your site and assist with a selection of external SPAR branding to really highlight the changes at your store, which is something that will ultimately mean more customers and increased sales.

Other Useful information

Help

If you have any questions or are having problems, either contact our Customer Support department who will be able to help you or complete and send the short web form on the 'Become a Retailer' home page.