A food tasting day was held at a Cheddar SPAR store where sales figures for a successful food-to-go range continue to show healthy increasesMore...
Ron Irving has been promoted to the new position of Transport Manager at Appleby Westward Ltd., the Saltash-based regional distribution company for SPAR convenience stores in the south west.More...
Simon Harrison and Julie Keenan, who own the SPAR store in Tintagel, have embarked on a sponsorship package for their local football tea.More...
Helen Spilsted, who owns the SPAR forecourt store at Summersdale City Motors in Chichester, has helped raised funds for a local charity after taking part in a London to Brighton vintage car run.More...
Appleby Westward, the regional distribution company for SPAR in the south west, is launching a new campaign to attract independent convenience store owners to join the company.More...
"The Payroll department not only deal with the on-going payroll processing of the Appleby Westward staff," (says Claire Parkin, Appleby Westward's Payroll Co-ordinator) they also work with a large number of our retailers who outsource their payroll to Appleby Westward'.
It’s important in today’s highly competitive retail environment to have a brand that customers recognise and trust. SPAR is just that brand.
Research shows SPAR to be the most recognised brand in the convenience sector. With some 12 million shopper transactions every week it’s a very popular brand too.
One of the reasons we’re so well known is because we invest so much in marketing and promotions, as well as advertising on both national and local radio and TV.
The SPAR name is synonymous with European athletics, thanks to our long association with the sport. This gives us plenty of positive media coverage.
The goodwill is often extended into local communities, where individual retailers can choose to sponsor local athletics events.
We are also very proud to be associated with a number of charities, and with the help of our retailers we organise a number of fundraising events over the year.
So as you can see, carrying the SPAR name above your door can give you a real advantage over your competitors. It can help raise the local profile of your store. It can help improve customer awareness and loyalty. It can increase basket spend. And, most importantly of all, it can make your business even more profitable.
About Appleby Westward & SPAR Wessex Guild Retail I.T. Testimonials
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